Digital channels have fundamentally changed buying behavior, both in B2B and B2C.
Your customers can now be found in new places, and you have to make sure to reach them. They have access to a wealth of information about you and your products – and about your competitors. You have to convince them. Once you have succeeded in reaching them and convincing them, you must also convert their interest into purchases.
How much do you know about your potential customers’ digital buying process? In this booklet, you’ll learn how to create trust and generate interest. We focus on digital channels since they open up new opportunities to reach potential customers effectively. You will get lots of tips on how to test different strategies.
Do you want to sell more profitably than your competition?
Pyramid has been named Sweden’s best B2B agency for 14 consecutive years for generating exceptional business results for our customers. This has given us the opportunity to work with many of the Nordic region’s leading B2B companies, and we have bandwidth for even more companies that think without boundaries.
If you are particularly interested in digital business opportunities, you are welcome to an exciting seminar on March 3 at the Swedish Embassy in Copenhagen. We will discuss:
- Data-based digital marketing and how to take advantage of all the new possibilities
- Inbound marketing campaigns and how to generate more leads
- The personalized web and how to use marketing automation to nurture leads and convert them
- Account-based marketing and how to win your dream customers
The seminar is free of charge – register here.
